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第六十一章 效果(1 / 2)

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《纸牌屋》明年上线,所以大家对网络剧的认知还停留在《嘻哈四重奏》、《吊丝男士》等投资很低的短剧上面。

内地网剧的鼻祖应该是《毛骗》还有《大学生同居那些事儿》…

但这些都太短了,一集才十五分钟!

而且成本偏低,整个剧组透着一股大写的穷!

对了,老胡、陈潇也拍过一部网络剧——《刷新3+7》,那是纯粹为了钱才接拍的,立邦漆投资!

嗯,广告剧,10集制作成本高达五千万!

但是呢,东方卫视播过…

沈梦溪扯那么些…

其实都是借口,他就是想自己掌控渠道,不想受控于电视台!

以他的人脉、关系,《心理罪》完全可以放在陕西卫视十点档播出的。

现在的制作方完全受控于电视台,他们有议价权,还有第四方,让你买收视率…

老实说,有买收视率的钱,真不如做营销,买热搜…

后来,网络平台就这么干了,塞人,塞完了还要改你的剧本和人设,完事了,全网营销他们的宝贝堵观众的嘴…

就那个《狼殿下》,尼玛…

换着花样上热搜,有那个必要吗?

现在还没到这种程度…

至于其他网站盗版问题——经过几轮盗版打击,很少有网站敢播盗版了…

是真的,专门有律师事务所承接盗版官司案,前两年,很多制片方靠这玩意实现盈利了,明溪光是打击盗版,控告一些盗版网站,实现了几百万的盈利…

一告一个准,几十万几十万的赔,网站真的赔不起!

呃,先说一句,《心理罪》肯定不能跟《犯罪心理》比较,《犯罪心理》已经播出十三季了,第一季推出就是神剧!

但在国内,目前来说,《心理罪》属于罪案题材影视作品的探路者,也就是说没有跟它同类型的比较者——主角身份犯罪心理画像师,题材确实新颖;

第一季选择的案件非常不错:强女干城市案、吸血鬼案、藤师大杀人案、模仿杀人案,设计的都比较有意思,也有很多很有趣的的反转。

追剧的人挺多的!

可能最近市面上的好剧有点少吧,《楚汉传奇》、《薛平贵与王宝钏》、《我家有喜》什么的…

11号正式推出,24小时数据:前六集的点击率加一块是三千多万,新增充值VIP的只有不到40万人…

但已经不错了,毕竟才24小时而已。

按照网友追剧习惯,还有宣传的效果来看,两个星期之内,这个数据会翻至少三番…

120万的VIP增量…

至少实现了盈利!

当然,对外宣传不用这么诚实,直接说24小时新增会员数量已经实现盈利!

反正土豆还没上市,可劲吹逼呗…

顺便公开了自制剧计划:保证明年播出六到八部自制剧…

……

平台加自制内容,这就叫垄断!

当然,你也可以解释成:生态闭环。

上个月,公开资料显示,土豆视频的用户数量、活跃数量,观看时间,无限接近优酷…

市场占有率接近35%,优酷的市场占有率跌至38%——这个阶段的腾讯、爱奇艺还没成为长视频主流。

所以,肯烧钱,会烧钱的就有优势!

现阶段视频网站主要就烧钱。

土豆内容方面跟优酷相比,就是占优势——它有太多高质量的自制内容了!

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